Tag
product_diversification
2 findings
DevelopmentEntrepreneurial Risk-Taking and Business DiversificationGrace period recipients were 11.3 percentage points more likely to sell goods on credit (control mean 43.2%), 10.7 percentage points more likely to accept pre-orders (control mean 39.5%), offered 6.05 additional product/service categories, and exhibited Rs 713.9 higher profit variation between high and low seasons.RCTFirms & operationsMicroenterprise Product and Inventory DiversificationGrace period clients expanded their product offerings by 6.05 additional types of goods and services relative to the control mean of 5.607 (p < 0.05), enabling entrepreneurs to capture wholesale volume discounts and expand customer reach.RCT